Wednesday, July 28, 2010

Choose Beauty Without Cruelty


We're now carrying Beauty Without Cruelty full volume mascara that is free of parabens, PEG, fragrance, and animal ingredients - and not tested on animals! This new mascara separates and defines each lash with long-lasting, smudge-resistant color and is formulated to create the max volume and length.


Also try BWC Extra Gentle Eye Makeup Remover with herbal extracts and vegetable glycerin to gently remove all types of make-up completely and easily without irritation. It leaves skin clean, soft, and free of oily residue, unlike mineral oil based products.


Getting all serious now, you don’t want parabens or polyethylene glycol (PEG) in your cosmetics because parabens, in their many forms (methylparaben, propylparaben, ethylparaben, or butylparaben) have been linked to breast cancer. The FDA claims that parabens aren’t dangerous at very low levels, but when you consider that 25,000 different cosmetics and skincare products contain these chemicals, it’s feasible to build up quite an exposure in a lifetime. Likewise, PEG compounds are synthetic chemicals used in cosmetics that many believe increase the risk of a variety of cancers, and they can also contain harmful impurities such as lead and arsenic.